Communication is Key

Matching the market, details in real estate transactions can move at a rapid pace. Setting expectations, proactively communicating and simplifying information builds trust and keeps your customers always in the know.

Here are some tips for better communication with buyers and sellers:

Listen
Being a good listener might be the most important part of communicating. Repeating what clients say and asking questions shows you’re interested and paying attention to their needs.

Be Available
Identify and use your customer’s preferred method of contact such as text, email or phone.

Simplify
Explaining the process in more basic, understandable terms can save buyers and sellers time and stress.

Share
Share your stories and experiences to build rapport and trust.

Use Resources
Alliance provides guides, checklists and more to help make the process easier.

When you’re ready to talk title insurance with your clients, you can count on the trusted professionals at Alliance Title.

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Your Experience Matters

You know the importance of creating a great experience when working with your own clients and sometimes you only get one chance to make it memorable.

We follow these steps to ensure your experience is top-rate:

1. Alliance Core Values
Staying committed to our Core Values guarantees everything stays accurate and consistent while keeping us accountable throughout the process.

2. Simplify
Buying and selling properties can get complicated for customers and even seasoned agents, so our team works hard to make things easier for everyone without compromising quality.

3. Communicate
We constantly keep an eye out for any changes and communicate the details to ensure a successful closing.

Your experience matters to us regardless of what step you or your customers are at in the process. Choose your local Alliance team and see how we can elevate your next transaction!

#alliancetitle #customerexperience #customerservice #experience #realestate #title #escrow

Cybercrime: Don’t be the next victim

Hackers try stealing money through wire fraud and phishing schemes every day and real estate transactions are no exception.

Title and escrow companies rarely change wiring instructions, but if you do receive such a message, you can protect yourself and your customers with these tips:

Be Cautious

  • Call to confirm wiring instructions by phone using a known number
  • Look for spelling and grammar errors in the message
  • Don’t open any attachments or click any links you’re unsure of

Follow Up

  • Confirm names on the account with your bank before sending a wire
  • Call the receiving party at the verified phone number to confirm the money was received

For more tips and info on what to do if you’ve been targeted, team up with your local Alliance Title Representative!

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The last thing you want is a deal to crumble.

Fraud. Foreclosure. Misinterpretation of wills. As a real estate professional, you know the risks that homebuyers face.

Owner’s title insurance not only helps your clients have peace of mind, but helps you too. Alliance’s 264 title and escrow professionals make sure your transactions are in good hands.

For additional resources, visit homeclosing101.org.

When you’re ready to talk title insurance with your clients, you can count on the trusted pros at Alliance Title.

Convert Your Leads

Turning leads into clients is an integral step in the sales process. Whether it’s reaching out for the first time or following up with a recently contacted lead, our marketing resources and ideas can help make the process easier.

MARKETING RESOURCE CENTER

Also known as the Bear Printing Portal, our resource center lets you customize invitations, cards, signs and more.

EMAIL BLASTS

By using email campaign services, you can get important information to your list, track interactions and nurture the relationship.

CRM SERVICES & APPS

Client relationship management services and apps help you stay organized by helping you track, follow up, set reminders and more.

To get started with our Marketing Resource Center and for more ideas, team up with your local Alliance Title representative!

Prospecting in a Low Inventory Market

A high price and low inventory market can make potential homebuyers bearish and prospecting a challenge. Alliance Title’s tools, ideas and local experts can help you take advantage of the complicated market at full pace.

  • Develop a mixture of prospecting tactics as people respond differently.
  • Utilize social media ads to capture contact info.
  • Leverage urgency by mentioning sellers could fetch high prices and buyers could save while interest rates are low.

Seller Prospecting Ideas

  • Use Alliance’s qualified and targeted farm reports and prospecting lists.
  • Solicit listings by searching for properties in the most needed inventory areas.
  • Consider different factors for potential move-up or downsizing sellers.

Buyer Prospecting Ideas

  • Switch up open house days to engage people to stop by on their way home from work.
  • Explore communities with residents nearing retirement and first time homebuyers.
  • Look for zoning, land use and acreage for agricultural land.

Team up with your local Alliance Title representative to learn how our prospecting tools and ideas can help your business grow.

Note: Charges apply for prospecting and farming lists pursuant to regulations. Visit with your local branch for details.

Guiding Your Growth

Educating clients allows you to build trust and earn their confidence. Simplifying the complexities that may arise during a transaction will show you’re on their side.

Making things easier for clients helps create a great experience. That interaction can then translate to great reviews and word of mouth advertising, helping grow your business.

Client Resource Guide:
You are the trusted advisor to your clients and with that in mind, this brief guide was made for you. Peruse the pages to be up-to-speed on title, escrow, tax prorations and more.
Buyer & Seller Guide:
Most of your clients don’t buy and sell homes every day. Share this handy booklet on our website to help your clients understand the closing process.

Visit www.alliancetitle.com or request a copy of these great resources from your local Alliance Title office.

Planning & Prospecting for the New Year

STAY ORGANIZED

Keeping your business organized is critical to your success. Maintain a calendar with daily, weekly and monthly tasks. Labeling physical and digital folders helps save time because you know where you can easily find documents, lists and other important files. Some folder name ideas are: Admin, Buyers, Sellers, Clients/Lists, Marketing, Transactions.

SET GOALS & TRACK

Be specific, realistic and include either a number or percentage when setting goals. Being able to track how close you are to achieving your goal helps motivate and even finding more creative ways to reach it.

UTILIZE DIGITAL MARKETING – SOCIAL MEDIA, ADVERTISING, WEBSITE/BLOG

Generating new leads is crucial if you want your business to grow. Becoming visible, open and standing out by branding yourself is important to remain competitive. Create a mobile-friendly website that speaks to your personality, professionalism and expertise. Leveraging social media platforms to can help brand yourself further and digital ads can be targeted, measurable, actionable and affordable.

GROW NETWORK

Get involved in the community that you want leads from by participating in worthwhile causes and projects. Not only are you helping make the world a better place, but it gets your name out there and you never know who
you’ll meet.

EDUCATE

You have expertise and knowledge that most home buyers and sellers don’t. Hosting and teaching real estate information sessions, even with a lender, in your community can increase your prospects. It also allows you to build and reinforce your brand.

FOLLOW UP

The initial timing may not have been right for a certain lead, so following up with something small like a thank you card or calling is important and can be worth your while.

Team up with your local Alliance Title representative to see how else we can help
you plan for success in the new year.

We’re truly Thankful for your trust and confidence in us.

Before carving the turkey and gathering around the table to say why we’re thankful, we’d like to take a moment to extend our warmest thanks to the amazing communities we’re so grateful to be a part of. We truly appreciate your trust in us and partnership throughout the year.

The Alliance Title family wishes you a safe and happy Thanksgiving.

If you need help closing your next transaction connect with your local Alliance Title representative!

Our Community Matters

Like you, we take an active part in the community and truly believe in giving back. By participating in local events that benefit partner organizations, we value helping the communities that support us.

During the month of October we host our ‘Closing The Hunger Gap’ food drive initiative. We partner with local food banks and collect nonperishable food and monetary donations to help end hunger in the communities we serve.

This year for our 6th annual ‘Closing The Hunger Gap’ campaign our companywide goal is to collect 25,000 pounds of food.

Stop by any Alliance Title locations to donate nonperishable food items or make a monetary donation and help us end hunger! While you’re in, check out food art installations designed by that local office, what we call Canstructures, and vote on your favorite one!

THANK YOU FOR YOUR CONTINUED SUPPORT AS WE WORK TOGETHER TO CLOSE THE HUNGER GAP!

For more information on Closing The Hunger Gap, visit:
https://www.alliancetitle.com/closing-the-hunger-gap

To vote for your favorite Canstructure, visit our Facebook page:
https://www.facebook.com/pg/myalliancetitle