While technology has changed the way real estate agents search for new customers, it has not changed the necessity of geographic farming. Unlike in previous decades where farming consisted of paper books, digital farming is the latest technique used in getting your brand out in front of potential customers via their smartphone and computers.
Homes.com General Manger of Agent and Broker Sales, Mark Mathis, provides three useful tips on RISMedia to help you enhance your digital farming power. Mathis covers utilizing social network ads, focusing your search engine optimization on a smaller area, and setting up dedicated landing pages with specific content for the potential customers that click on your digital ads. Read the full article at http://bit.ly/1YFkk6g.